Video

Planning to Succeed: Using Technology to Improve Sales Performance

How the right software makes sales planning easier, faster, and more accurate


The sales planning process plays an essential role in managing sales performance, and the constant optimization of plans to suit changing market conditions and business goals requires immediate access to reliable, up-to-date information. 

In this video, Robert Kugel, CFA, Senior Vice-President & Research Director at Ventana Research, explores what to look for in a modern sales planning solution and the benefits of a truly integrated approach.