The Need for Sales Performance Management

Hosted by Stephen Hurrell, VP & Research Director, Office of Revenue at Ventana Research – 30 Minutes

Sales teams are under increasing pressure to hit quotas and targets. Alarmingly, overall quota attainment has actually been falling for over 10 years and sales leaders appear to be staying in their roles for shorter and shorter periods. In this exclusive podcast, join Stephen Hurrell of Ventana Research and Emmanuel Garibay of Fetzer Vineyards as they discuss:

  • Why is it so hard to sell in the modern market?
  • Why are legacy tools and spreadsheet-based planning models insufficient?
  • Where can Sales Performance Management drive to in the future?