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Analyst Report

ISG Analyst Insight: The AI Advantage in Business Planning


In today’s volatile market, accurate forecasting and continuous planning have never been more critical. According to the latest ISG Research Buyers Guide, businesses that integrate External Data and AI gain a distinct advantage by anticipating market shifts and making faster, more informed decisions.

What You’ll Learn from This Analyst Perspective:

-Why relying solely on internal data can lead to flawed forecasts

-How external signals and AI are transforming the planning landscape

-Real-world examples of how top performers stay ahead in fast-changing markets

Featured Analyst: Robert Kugel, Executive Director of Business Research, ISG

Dive into the full analysis to see why ISG names Board an Exemplary Leader in its 2025 Business Planning Buyers Guide. Discover how leading enterprises use AI and external data in their planning processes to make more confident decisions and respond faster to market disruptions and competitive dynamics.

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