Rocky Brands, Inc. Selects Board’s Enterprise Planning Platform to Support Strategic Growth

Nelsonville, OH (August 25, 2025) – Rocky Brands, Inc. (NASDAQ: RCKY) today announced a partnership with Board, a leading Enterprise Planning Platform, to integrate its enterprise planning processes across finance, operations, and supply chain. Board’s platform will support Rocky Brands in improving supply and demand alignment and enhancing agility in response to shifting market conditions.
“Teaming up with Board is a key step in aligning our planning processes with our long-term growth objectives,” said Michael Harper, Vice President, Supply Chain Planning at Rocky Brands, Inc. “Their platform gives us real-time insights, smarter forecasting, and one aligned view across our business—all helping us stay ahead in a fast-moving market.”
“Rocky Brands is building the kind of planning discipline that drives long-term success,” said John Loparco, Chief Customer Officer at Board. “By integrating finance, operations, and supply chain on a single platform, and pairing external and internal indicators through Board Foresight and Signals, they’re improving forecast accuracy, optimizing inventory, and making faster, smarter decisions. We’re proud to support their team with the tools to better align resources, stay ahead of demand shifts, and drive growth, even in a complex market.”
Quisitive, Board’s long-term implementation partner, is leading the project with Rocky Brands. Quisitive has a strong and established partnership with Board and will provide end-to-end implementation services from integration of systems to staff training.
The partnership with Board marks a significant milestone in Rocky Brands’ ongoing efforts to enhance its operations and reinforce its position as a leader in the outdoor, work, western, and public service footwear markets.
About Rocky Brands, Inc.
Rocky Brands, Inc. is a leading designer, manufacturer, and marketer of premium quality footwear and apparel marketed under a portfolio of well recognized brand names. Brands in the portfolio include Rocky®, Georgia Boot®, Durango®, Lehigh®, The Original Muck Boot Company®, XTRATUF®, and Ranger®. More information can be found at www.RockyBrands.com.
About Board
Board is the Enterprise Planning Platform built to accelerate business performance, enable continuous planning, and drive confident, aligned decisions. It powers more accurate forecasts with real-time visibility into enterprise and external data. It unifies finance and operations with a single source of the truth. And with AI-augmented experiences for every role, teams can continuously make smarter decisions for predictable, profitable business outcomes. That’s why visionary global brands including H&M, BASF, Burberry, Toyota, Coca-Cola, HSBC, and thousands more trust Board to navigate complex markets with confidence. For more information, visit www.board.com.
About Quisitive
Quisitive is a global technology services firm focused on delivering business value through industry-specific AI and Microsoft solutions, with a proven track record of supporting client retention through exceptional service. As a Top .01% Microsoft Partner, we specialize in Agentics, AI Business Solutions, Cloud, and Security, offering innovative software and managed services that help organizations excel. We’re honored to be named the 2024 Microsoft Worldwide Partner of the Year in Analytics and Board Partner of the Year for 2024 and 2023, recognized for our expertise across merchandise, inventory, workforce, and financial planning. For more information, visit www.quisitive.com.