Misty Alexander
Executive Leader in Insights, Analytics, Strategy & Innovation
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How Kimberly-Clark Achieved Forecast Accuracy Within 2% and Turned Forecasting into a Strategic Growth Advantage
In this exclusive Gartner presentation, Misty Alexander, Executive Leader in Insights, Analytics, Strategy & Innovation at Kimberly-Clark, shares how one of the world’s largest consumer goods companies reinvented forecasting using AI, external market signals and econometric modelling.
Rather than improving reports, Kimberly-Clark transformed forecasting into a trusted enterprise capability that drives better commercial decisions across finance, marketing, supply chain, and executive leadership.
In just 20 minutes, you’ll discover how Kimberly-Clark:
Register for the Gartner session now.
Trusted by Global Enterprise Leaders
Kimberly-Clark operates in more than 175 countries, serves one in four people globally, manages $20B+ in annual sales, and holds the #1 or #2 market position across 70 countries.
When forecasting improves at this scale, the impact extends far beyond analytics—it transforms how the business plans, invests and grows.
What You’ll Learn
During this Gartner session, Misty Alexander shares how Kimberly-Clark:
✓ Replaced manual, Excel-based forecasting with AI-powered econometric models
✓ Uses more than 8 million external market signals to identify the true drivers of consumer demand
✓ Creates explainable forecasts that executives actually trust
✓ Aligns finance, marketing, supply chain and commercial teams around a single source of truth
✓ Embeds forecasting directly into enterprise planning to improve decision quality—not just forecast accuracy
Register for the Gartner Session
Discover how Kimberly-Clark is using AI and external data to build more confident forecasts, and better business decisions.
Misty Alexander
Executive Leader in Insights, Analytics, Strategy & Innovation

Misty Alexander
Executive Leader in Insights, Analytics, Strategy & Innovation

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