Press Release

Board International appoints Christof Majer as Global VP of Alliances & Channel to foster Channel growth

Thursday, 06 May 2021 - Chiasso, Switzerland and Boston, US

Bringing over 25 years’ experience in the IT industry, Christof will lead Board’s global partner ecosystem expansion in support of the company's global growth strategy.

Board International, the #1 Decision-Making Platform provider, has seen significant momentum with customers looking to enhance their ability to make better decisions and drive their digital transformation. To support this momentum and growth, and service these customers’ needs, Board is building out its partner ecosystem of strategic alliances, technology partners, and solution providers globally.

Board International is investing in the global partner ecosystem, and today announced the appointment of Christof Majer as the Global VP of Alliances & Channel to lead Board’s partner business strategy and growth. Christof brings extensive knowledge in building, enabling, and developing global partner ecosystems with experience as an entrepreneur and executive at leading software companies such as VMware and most recently Qlik.

Upon joining, Christof’s mission is to enhance and mature the company’s partner offering and support, focusing on international expansion and enabling Board’s partners to successfully meet Enterprise customers’ demands.

 “I am delighted to join Board at this pivotal point in the company’s growth. The platform’s unified nature brings together all the key elements of successful business decision-making, which has never been more important than in today’s agile and fast changing business climate. Board is growing fast, and I am looking forward to further expand and enable its partners to reach and serve many more customers globally,” says Majer.

"Christof has the right combination of expertise and leadership experience that will help us to continue growing and enabling our partner ecosystem, which is a fundamental pillar of our growth strategy” says Jessica Venturini, Chief Business Development Officer of Board International. “He has a successful track record of executing partner strategies that have resulted in an increase in sales and business opportunities. We are excited to add Christof to the Board family and look forward to leveraging his talents to further drive our performance.”


About Board

Board is the #1 Decision-Making Platform. Founded in 1994, Board International enables people to have a transformative impact on their business, helping them to intuitively explore and leverage their data in a flexible, all-in-one Decision-Making Platform. By unifying Business Intelligence, Corporate Performance Management, and Predictive Analytics, the Board platform allows companies to produce a single, accurate, and complete view of business information, gain actionable insights, and achieve full control of performance across the entire organization. Thanks to Board, global enterprises such as M&S, Coca-Cola, Ricoh, KPMG, Puma, Siemens, and ZF Group have deployed end-to-end decision-making applications at a fraction of the time and cost associated with traditional solutions.