Clear Channel Outdoor selects Board as their Enterprise Business Analytics Solution
Board are pleased to confirm their latest client, Clear Channel Outdoor, one of the world’s largest outdoor advertising businesses have chosen Board as their Business Intelligence and Performance Management solution to manage Reporting, Analytics, Dashboards, KPI’s, and Forecasting.
Board provides one analytical version of the truth across the business and offers real-time analytical access to all company information from across Clear Channel’s international business (including Finance, Sales, Operations, Marketing, Spend, Market data etc.).
Board’s ease of use empowers business users to immediately ask questions of the data and drill down on the fly, thus empowering them to make better decisions and ultimately achieve better business results.
In a competitive market, Board gives Clear Channel the flexibility and visibility they need to informed and real-time decisions.
Dominic Policella, Director at Board UK adds: ; “I am delighted Clear Channel have chosen Board as their Business Intelligence and Analytics solution and we look forward to working with them to transform the way they manage information across their business. It’s yet another example of a global company selecting Board as their solution of choice. With over 2,500 clients world-wide Board is rapidly becoming the tool of choice for large to medium organizations.”
About Clear Channel Outdoor Holdings (CCO)
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is one of the world’s largest outdoor advertising companies, reaching more than half a billion people every month via a global network spanning 30 countries across five continents. Clear Channel Outdoor is dedicated to creating inspiring and innovative out-of-home advertising solutions by collaborating with advertisers and applying powerful audience insights that enable brands to engage effectively with consumers when they are out and about.
Clear Channel Outdoor is also pioneering the integration of out-of-home platforms with digital technologies such as mobile and social to drive awareness and inspiration to engagement and purchase. With a portfolio of over 760,000 displays that includes traditional and digital formats in roadside, urban, transit and airport environments, street furniture and at retail near point of sale, Clear Channel Outdoor also has one of the fasting growing digital out-of-home networks with more than 5,000 screens in 19 countries worldwide.