Integrated Business Planning Drives Better Performance

How IBP can be a more effective business tool than a traditional annual budgeting process

A recent study by Ventana Research found that in organizations with 500+ employees, 65% still use spreadsheets for their budgeting process, 63% for sales forecasting, and 75% for Sales & Operations Planning. The result is siloed planning processes, the risk of errors, and a lack of collaboration amongst departments. 

Robert D. Kugel, SVP and Research Director at Ventana Research, explores the benefits of Integrated Business Planning (IBP), which brings together the three pillars of business planning - strategy, operations, and finance - in an enterprise-wide, collaborative, business-first approach.